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The AI sales agent startup attracts co-investment from Karan Capital, highlighting the intersection of AI and e-commerce.

Moori, INOTEX Pitch 2023 Finalist, Secures First CVC Investment from Hezardastan Group

9/28/2026
Azadi Innovation FactoryDomestic and International VisitsPublicMember Companies' Achievements
On September 28, 2026, Moori, a finalist in INOTEX Pitch 2023, secured its first corporate venture capital (CVC) investment from Hezardastan Group, co-invested with Karan Capital.

The investment marks a significant milestone for the startup, which develops an AI agent designed to enhance business consulting and sales processes. According to the INOTEX Secretariat, the joint investment underscores the growing confidence in AI-driven solutions within the national innovation ecosystem.

Key operational and strategic highlights of the investment include:

  • Startup Profile: Moori’s AI agent understands customer needs, provides tailored product recommendations, and guides users through the purchasing journey to boost sales for businesses.
  • Investment Details: This transaction represents the inaugural investment for Hezardastan Group’s new CVC fund, executed jointly with Karan Capital following a shared evaluation of Moori's capable team.
  • Strategic Rationale: Mehdi Hagh-Ba-Ali, Deputy of Investment at Hezardastan Group, noted the fund's focus on the intersection of AI, e-commerce, and the platform economy, maintaining a minority stake to empower founders.
  • INOTEX Pitch Impact: Mohammad Mehdi Shokri, Co-founder and CEO of Moori, highlighted how INOTEX Pitch 2023 provided crucial visibility, effectively bridging the gap between promising startups and major digital economy players.

This investment exemplifies the sustained connection between startups, investors, and major digital economy actors, a pathway actively fostered by events like INOTEX Pitch.

CMS Hashtags: #INOTEXPitch #CorporateVentureCapital #ArtificialIntelligence #StartupFunding #InnovationEcosystem

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