Armo Unveils New AI Service for Smart Carpet Selection

The use of new technologies in e-commerce plays a key role in improving the online shopping experience. ARmo, one of the members of Azadi Innovation Factory (Iran International Innovation District branch), has presented a smart solution for the carpet industry by combining artificial intelligence and augmented reality.

ARmo has provided innovative solutions in the field of augmented reality for various industries such as cosmetic products, glasses and lenses, furniture and home decoration.

Referring to the background of this company in providing augmented reality solutions, CEO of ARmo Arezoo Zamani said that it has always been after creating a link between the physical and digital worlds in the shopping experience.

Using artificial intelligence, this new service analyzes all the elements of the decoration by just receiving an image of the desired space and suggests suitable carpets by considering the dominant colors, decoration style, furniture arrangement and ambient light conditions, she added.

Then, by using augmented reality technology, which is ARmo's main specialty, it provides the possibility of virtual observation of the carpet in the real environment.

Elaborating on the advantages of this service for businesses, she stated that the initial results show that the return rate of carpets has decreased by 30%.

In addition, sellers can display their entire product portfolio to customers without the need for extensive physical space.

This leads to a reduction in logistics costs and an increase in sales conversion rates.